Job Description:
• Identify customers’ needs and recommend new topics
• Promote content on social networks and monitor engagement (e.g. comments and shares)
• Conduct keyword research and use SEO guidelines to optimize content
• Create, Edit and proofread written pieces before publication
• Prepare well-structured content drafts using digital publishing platforms
• Research industry-related topics and target content to specific audiences focusing on latest trends
• Participate in planning and strategizing for inbound marketing
campaign execution including content, content schedule, platforms and
measurements
• Obtain customer testimonials and feedback.
• Ensure that benchmarks and goals for each campaign are reached
Position Requirements
College, Less than 1 Year work experience
• Have an eye for creating engaging content for a particular target audience.
• Are able to creatively and simply communicate and present technical aspects to an audience.
• You have excellent communication skills with an ability to prioritise and manage time
• Are able to work independently and proactively communicate internally and externally with respective stakeholders.
• Are a multi-tasker with the ability to wear many hats in a fast-paced
environment. Personal qualities of integrity, credibility, and
dedication to the Bongo Live mission.
• Ability to effectively collaborate with colleagues in various teams.
• Have experience creating and running lead generation and content marketing campaigns.
• Have experience creating web landing pages.
• Have experience with advertising via paid SEM and Social Channels.
• Have experience with SEO and aligning content to SEO strategy
• Have experience creating following on WhatsApp/LinkedIn/Facebook/Instagram.
• Ability to create and edit short/long form written content quickly in English and Swahili.
• A Bachelor's degree or equivalent degree in the marketing field would
be preferred, but not required. Your portfolio/projects/experience is as
important, if not more, as academic qualifications.
Required Language Skills:
- English - Very good
Additional Information / Benefits
BONUS POINTS:
• Have experience running automated digital and content marketing campaigns
• Basic graphic design or video editing experience; including tools such as Camtasia, Paint.NET &/or Photoshop.
• Have prior experience marketing technology services
• Hands-on experience with Content Management Systems (e.g. WordPress)
How to Apply:
If interested in the role then , send your CV and Application Letter to kilimanjarowhitehousehotel@gmail.com
